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What Does Your Church Brand Say?
What do the following have in common? Uncle Ben, Charlie the Tuna, Morris the Cat, Tony the Tiger, the Pillsbury Doughboy, and the Marlboro Man. You probably guessed that they are all advertising...
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How to Make Your Brand Contagious
Some church leaders consider “brand” to be a four-letter word more appropriate in the marketplace than for churches. The concept of branding has undergone changes in the last decade that demand church...
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